“Mountains for the Mind is a new campaign from Trail magazine promoting the benefits of being outside. We believe in the power of the mountains to change lives and improve mental health – and we need your help to spread the word.” - Trail Magazine

“Our lifestyle today means that for the first time ever, our kids could have a lower life expectancy than us. Their mental and physical wellbeing is directly related to the amount of time they spend outside. So make a change today for their future.” - Ordnance Survey